Classified Ads

Classified ads work. People will get hired by responding to classified ads. Paul N. Mendelsohn writes, in the CPA Journal, that, “Want ads are a source of much information. You can learn what types of jobs are available, their requirements and their salary ranges.”

What you will need to remember, though, is that everyone else who reads that paper is likely reading the same ad you are. The number of resumes an employer can receive for any given job posting can be in the hundreds. That is a lot of competition.

According to the Bureau of Labor Statistics, the effectiveness of applying for a job directly with an employer is 47.7%. While this could include walking into an employer’s building right off the street, it’s more likely to include job hunting with classified ads.

So how do you rise above the crowd?

First, your resume has to be excellent. That means no typos or grammar errors. You have to stand out as a positive, energetic person who will fit in with the corporate culture immediately and contribute to the bottom line.

Convey what you can do for the employer in a way that relates to what they do or how they operate. Speak their language. The same holds true for the cover letter. Everything you put in that letter must guide the reader to the conclusion that you know more about what they need than anyone else does – and you can do the job better than anyone else.

When you DO choose to use classified ads as a part of your job-hunting strategies, remember that many newspapers (and job boards) list their classified ads on the Internet, too. Not only is this a great resource for you in looking for your next job, but it is also an excellent way to see just what is available in other markets.

While you are on-line, don’t forget to research the companies in which you are interested. Find out what they do or make, their history, who the major corporate gurus are and what their plan is for growth. Use that information to slant your resume to their way of doing business and you will be that much farther ahead. Plus, you will have the information you need when you are called for an interview.

Job hunting with classified ads is a great way to find a job, but it isn’t the only way. Never limit yourself to only one option. To find the right job with the right company, you need to open yourself up to every opportunity.

To read more about finding a job and how to present yourself in your resume and cover letter, follow this link to:

Professional-Resume-Example.com